AAPL > MSFT

by Thomas Brady


What a strange day this is. Apple’s corporate worth has just eclipsed Microsoft’s. They’re second only to Exxon now.

From garage to underdog to death’s door (the irony: Microsoft bailed them out of a certain death with $150 million back in 1997) to this.

It’s funny, too, when you consider each player’s marketshare. Exact numbers are elusive, but it’s obvious that Windows is installed on far, far more computers than OS X. Marco Arment pointed to this excellent summary of the situation:

Microsoft—in a nutshell—is a company that had one successful product that we are all beholden to—that then used that capital to buy other people’s products and ruin them. They are not bad people, but they do stab their friends in the back. Also, they are a bunch of nerds, which is probably why they have never managed to produce a decent interface.

By the way, the author points out you can play MadLibs with this pretty easily:

Google—in a nutshell—is a company that had one successful product that we are all beholden to—that then used that capital to buy other people’s products and ruin them. They are not bad people, but they do stab their friends in the back. Also, they are a bunch of nerds, which is probably why they have never managed to produce a decent interface.

The part I’d like to focus on is that Microsoft has just two money-making ventures (Windows and Office) with razor-thin margins. So they have to sell in bulk.

Apple seems to be making money on just about everything they sell right now, even if they sell a fraction of the quantity that Microsoft does.